Tasks that aren't free-floating to-dos. Each one ties to an Account, a Project, the Objective it's feeding. Check one off and it ripples — the parent Objective ticks, the Account activity catches it, the dashboard knows.
Type the task. Set a due date. Move on. Capture is one keystroke; the structure can come later.
An Account, a Project, the Objective it's feeding. The dialog has the picker right there.
Check the box. The home dashboard updates. The parent Objective ticks forward. The Account activity catches it.
Free forever. Tied to your actual work. Not a free-floating to-do.
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The Crestmark prep tied to the Crestmark account, feeding the Q3 MRR objective. The Apex proposal that needs three follow-ups before Friday. The Northbeam discovery call that just got rescheduled — and the calendar caught it. The morning routine that's a 5-day streak, sitting next to the actual deliverables. The post-launch retro your client will need by next Tuesday. The task you'd otherwise scribble in three different apps and forget which list it's on.