campaign

Campaigns

The attribution layer between marketing activity and pipeline dollars. Open a campaign and the Pipeline Generated stat resolves into the actual deals beneath it — $30K + $18K + $24K = $72K. Every linked opportunity rolls up; every campaign rolls up into the objective it's serving. The number plus its source plus its purpose, on one page.

Pipeline Generated rolls up automatically Linked Opportunities with dollar amounts Supporting Objective chip
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Open one campaign. See the dollars resolve.

nemtechsolutions.com/campaigns

Get started in 3 simple steps

1

Create a campaign with attribution

Name, channel, type, date range. Link a supporting Objective so the campaign rolls up into your strategy.

2

Link Opportunities as they happen

Every deal that comes from this campaign attaches via the CampaignId. The Pipeline Generated stat aggregates as deals link.

3

Read the rollup on the detail page

$30K + $18K + $24K = $72K. The arithmetic resolves visually. The Supporting Objective chip shows what this campaign is serving.

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What attributes here

The Q3 Push campaign that generated $72K across three deals — Apex, Crestmark, Northbeam. The conference where you met two prospects, tagged to the "Spring Conference Outreach" campaign. The webinar that produced four opportunities — and the Pipeline Generated tile that summed them. The supporting Objective chip pointing upward to "Hit $80K MRR by Q3" — the strategic bet this campaign is serving. The Channel mix you'd otherwise track in a spreadsheet that doesn't know about your deals. The "did this campaign actually produce revenue?" question that normally takes a Salesforce report — here it's the stat tile.